THE WHAT IFS OF DUTCH DESIGN WEEK

Chances are 99.9% of us have, at some point, been in touch with our inner philosopher, questioning the practices from our daily lives we usually take for granted. If you are amongst that 0.1% who has never kicked back, looked up into the blue sky and pondered the age-old question “What if…?”, here is your chance. What if your memory was digital? What if Earth was a prototype? What if transparency became the new green?

This year a whole exhibition space of 310 square meters is dedicated to dissecting that exact question. You guessed it, Dutch Design Week is back! Taking place in Eindhoven, the Netherlands, the week-long celebration of intellectual design has returned for the 14th time. Taking place from 17th until 25th October 2015, Dutch Design Week (DDW) offers a plethora of events for nine days straight. The schedule is filled with exhibitions, lectures, activities, music and food.BLEND\BUREAUX-DDW-Alex-de-Witte

The exhibition started back in 1998, when Vormgeversoverleg, a collaboration of designers, organized the first Day of Design. The goal was to bring entrepreneurs and designers together to initiate useful relationships. Attracting exponentially more people each year, the Day of Design grew into Week of Design by 2002, which quickly turned into Dutch Design Week in 2005.

With more than 100 locations and about 2400 designers, various talents from BLEND\BUREAUX’s network will be hosted this year by DDW. The design duo Lucas & Lucas, a pair that marries product design and graphic design, celebrates new functionality and aesthetic quality. They create objects inspired by everyday life. De Intuïtiefabriek, an all-female design studio lead by craftsmanship, creates everything ranging from furniture to tableware and jewelry. Studio Rene Siebum aims to create objects that harmonize with architecture, creating space for the human. Sander Mulder, the founder of his eponymous design studio, combines strong lines, subtle details, innovative techniques and bold statements in his work. An industrial designer, Alex de Witte uses the universal perception of beauty to create complex and refined light fixtures. Next to that, MAISON the FAUX, an independent fashion label, is featured in the exhibition “In no particular order”, which displays 36 designers from different parts of the design industry. Antoine Peters is also involved, presenting his specially commissioned “Jaktrui” as a part of the handcraft stand.

Interested? Get your philosopher’s mode on and head to Dutch Design Week, the temporary home to thousands of talented designers, including our own. But if you’re feeling impatient and want to experience good design right now, go to TWOL24 to check out our featured designers!

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