Last night we attended the presentation of SWATCH’s new line of watches called the New Gent. For this line Swiss watch and jewelry maker SWATCH restyled its original collection called the Gent Original and transformed it into a bigger, bolder and more sophisticated line. Although SWATCH maintained its sporty signature look, the New Gent has a large case and rugged, matt silicon straps, which give the design a smooth preface.

The unisex collection contains a nice monochrome color-scheme, varying from olive green and burgundy to dark petrol and brown. We especially love the Gent executed in pitch black!