Youthfulness and street apparel have left significant marks on contemporary fashion design. Fashion label ‘Walk of Shame’ is one of the labels influenced by these easy-to-wear styles. With a Fall collection, under the name of ‘Heavy Metal Cowboys’, designer Eva Ambtman has successfully created a collection for women with style who don’t take life too seriously. ‘Youth gone wild’ has been selected as the overarching theme of the brand, resulting in a collection of printed tees, sweaters and caps with expressive quotes. To make sure the success of this Amsterdam based label keeps growing, ‘Walk of Shame’ will introduce a Winter 2014/2015 collection full of new outspoken and sporty designs titled ‘Rockstars Only’.