Some days ago we were talking about ‘La Grande Motte’, SS14 collection of JACQUEMUS, presented in Paris Fashion Week.  “La Bande Annonce” is the trailer for the upcoming short film of that collection.With “La Piscine”, short film-documentary for FW14 collection, JACQUEMUS brought a reappropriated 90’s apology, expanding the conceptual frame of what and how a fashion film can be or do.

Such a different approach, original and unique, has made from JACQUEMUS a must follow brand for 90’s geeks. With “La Bande Annonce” trailer preview, the reminiscence to those fantastic teenage summer vacations days are guaranteed.