As the Fall/Winter 2013 fashion weeks are in full throttle I came across this interesting project by photographer Erwan Fichou called Dogwool. It’s a little unclear how the process exactly transpired but he basically managed to have garments knit from gathered dog fur and eventually shot the dog owners in their new attire with their best friend. Now that’s what I call sustainable, can’t wait for a designer to take this concept to the catwalk. From dogrun to catwalk.