Culture, Food, Music, Nightlife, Technology

23\01\2015
Written by Daan Rombaut



DELI gives personalized travel suggestions based on a little Buzzfeed-like quiz

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There are many travel guides around online that try to capitalize on the tourist market. Some of those services are handy and beautifully designed, but lots of them consist of heaps of irrelevant information that you have to dig through in order to find a place that appeals to your specific taste. DELI, a new interactive site promises to fix this by offering travelers personalized travel suggestions in just a few clicks. All you have to do is answer six Buzzfeed-style questions and DELI provides you with a customized travel itinerary. DELI’s pilot site for Amsterdam is already online and in the next six months there will be guides for Paris, Berlin, Barcelona, London, Stockholm and Copenhagen – plus maybe a few spots in the U.S.. After answering questions like “Which shoe fits your style?” or “On which spot are you likely to be seen on a casual Saturday?” DELI’s custom algorithm – developed between the University of Amsterdam and University of Stockholm, then processes your answers to give suggestions for places to eat, go out, etc.. The results are then visualized in an interactive infographic: “The platform is designed in a minimalistic way—using simplified illustrations, basic colors, and a few interactive elements. We aimed to create something very user-friendly and intuitive,” explains founder Anna Kolk.

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